With platforms such as Squarespace and Wix, it is becoming challenging to rise above the instant website. A unique design tailored to your brand and users instantly stands apart from the crowd.
The process begins with a requirements gathering interview to understand the business, your customers and what the goals of the business are. These can include:
- What is the tone of the business?
- What is the average age of your customers?
- Describing the business in five keywords.
Once these have been explored I'll produce wireframes showing the outlined structure of the new site. This helps to understand the information architecture of the site and to consider the navigational structure without worrying about 'look and feel'. This is the perfect opportunity to provide feedback and collaborate.
Finally, the branding is applied and the full-colour representation is produced. If you are combining this with development then the build can begin, otherwise, the full designs and assets will be handed over to you.